You’ll be seeing a lot of Blue next year. Pantone announced the 2020 color of the year on Wednesday. The 2020 color of the year is Classic Blue. Laurie Pressman, the vice president of the Pantone Color Institute said, ” It’s a color that anticipates what’s going to happen next,”.
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Introducing the Pantone Color of the Year 2020, PANTONE 19-4052 Classic Blue, a timeless and enduring blue hue elegant in its simplicity. Suggestive of the sky at dusk, the reassuring qualities of Classic Blue offer the promise of protection; highlighting our desire for a dependable and stable foundation from which to build. As we cross the threshold into a new era, Pantone has translated the hue into a multi-sensory experience to reach a greater diversity of people and provide an opportunity for everyone to engage with the color. We will be tapping into sight, sound, smell, taste, and texture to make the Pantone Color of the Year for 2020 a truly immersive color experience for all. Link in bio to learn more about Classic Blue. #pantone2020
20 Years of Pantone Color Institute
Pantone’s selection of Classic Blue for the year 2020, also marks 20 years of Pantone Color Institute, which began in 1999. The color chosen in the year 1999 was Cerulean Blue, serene and calming shade of blue.
The color had a huge impact that year and was seen everywhere from home decor to fashion trends to haute couture. Meryl Streep’s monologue in The Devil wears Prada also talked about how the color dominated the global fashion industry.
So, as one decade ends and a new one begins, Pantone revisited the blue color palette and chose Classic Blue as 2020 Color of the Year.
Why Classic Blue?
In an interview with Times Magazine, Laurie Pressman said, “From now and then , there’s the same feeling of trepidation about the world, which is why, based on what we saw happening in our global culture, we selected Pantone 19-4052, Classic Blue, to be our color of the year for 2020.” On asking her what the color represents, she said, “It’s a reassuring blue, full of calm and confidence. It builds a connection.”
The color Classic Blue is both a genderless and a seasonless shade of blue and will be suitable and accessible to everyone in all spheres of life. You can incorporate Classic Blue in your day to day lives. Statement pieces like scarfs, watches, candles of vases can be incorporated.
Pantone Colour 2019
Living Coral was the Pantone color of the year 2019 which symbolized optimism and joyfulness.
We are super excited to see designers take on the classic blue color and how this color dominates the runways in the coming year.
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